Push for drama… and anything else it seems

Is the – ‘Push the Botton’ viral video getting a bit old? For me it all started with this fantastic video from our friends in Belgium to launch drama channel TNT… [framed_video column=”full-width”]http://www.youtube.com/watch?v=316AzLYfAzw[/framed_video] When I saw this, I thought “This is the way to do a viral”. Beautifully filmed and perfect for the product it was advertising – Drama. There …

After Effects CC & Cineware

It’s here! A major change to After Effects if you’re a Cinema 4D user. And if you’re not, then I’d highly recommend looking into it. The thought of using a 3D package was slightly daunting to me as a 2D motionographer, but  Maxon’s 3D interface is very user friendly and easy to pick up with plenty of free & paid …

4K Streaming into our homes not too far off!

Do I want a 4K TV in my home? Hell yeah! But frankly thats because I’m a geek and a audio visual snob. The main factors (possibly only factors) for me at present are the vastly prohibitive price of the screens themselves, and the current lack of available 4K content.  Both these are likely to change however,and a Japanese TV …

Sony take a pop at Microsoft

Having been taken in by the PS4 (as well as the new Mac Pro) spotted this on You Tube this morning. The best ideas are the simple ones, and the funniest.. Watch below and waste 20 seconds of your life, then pre order a PS4. [framed_video column=”full-width”]http://youtu.be/kWSIFh8ICaA[/framed_video]

Live TV Ads, Clearcast Challenge…. Nobody Swear!

TV channel Comedy Central will be broadcasting a live ad, challenging a quartet of improv-comedians to come up with some side-splitting material on the spot. On Monday June 17, the 9.10pm commercial break will be taken over by the group from Mischief Theatre, who have to respond to a product from a ‘mystery’ brand – without an inkling of its …